We crafted a luxurious 3D logo reveal for Ekspresso’s new cold coffee line, blending product marketing with elegant motion graphics. The animation features their signature can emerging from a cascade of coffee beans, culminating in a dynamic logo unveil – all designed to reinforce premium brand positioning for their retail launch.
CHALLENGES & APPROACH
Material Realism: Scanned actual coffee beans to create 4K PBR textures in Blender
Fluid Dynamics: Simulated bean particles with precise physics to avoid unnatural movement
Brand Synergy: Matched the logo’s gold foil treatment from Illustrator to 3D materials
Sensory Appeal: Added subtle steam effects and condensation droplets for mouthwatering realism
Sound Design: Timed the 12-second animation to the client’s jingle tempo for broadcast coherence
Process Highlights
Pre-Vis: Created 8 style frames to test bean cascade compositions
Pipeline: Seamless Blender-to-AE workflow with ACES color management
Sound Design: Custom “bean collision” Foley effects recorded in-house
Tools & Techniques Used
Software: Blender (modeling/simulation), After Effects (comping), Illustrator (vector prep)
Techniques: Photoreal material authoring, physics-based animation, brand-aligned motion design
Client Testimonial
“Mahima Studios transformed our packaging into a cinematic experience. Their animation doesn’t just show our product – it makes you crave it.”